Scalable Creator Growth Engine
Problem
As a new player in the hospitality scene, KiN Hotel needed a scalable way to drive direct bookings and brand awareness.
Solution
We built a centralised creator incentive system, turning complimentary stays into scalable performance driven content.
This created authentic brand advocacy while allowing us to track ROI and optimise creator profiles over time.
results
775+ creators onboarded
5-digit direct revenue within 2 months
On track to host 500+ creators in 2026
Social Media Strategy & Training
Problem
KiN Hotel's social channels had low engagement. It lacked a clear content strategy to build brand trust and awareness with international audiences.
Local team also lacked content creation skillsets.
Solution
We worked with KiN to develop content pillars combining brand storytelling, creator content, and local recommendations. Positioning KiN as both a place to stay and a trusted guide for discovering HCMC.
We also conducted workshops and trained the local team in executing the content strategy.
results
Self-sufficient local team
300% increase in social profile activity
20% follower growth
Increase in 400,000+ organic impressions